Vote!

Today while walking around campus I noticed that it was election week for BYU. I noticed this because of the fifty people around the wilk stuffing flyers in my hand, wearing bright "vote for___" shirts, and telling me of my duty to vote. Here is a break down of what I noticed in what they were arguing, and how they did it.

Argument: Vote for Amanda and Steele. They will make BYU a more spiritual place with a highlight value each week, and they will make it so that students can become more involved @BYU.

Target Audience: BYU students that have not voted, but want to.
How is the argument made:

Ethos-They had very official looking banners and posters up, and they dressed very well (business attire). They could have done a little bit better if some of their handouts didn't have spelling errors...ooops.

Pathos-They wanted to appeal to the emotions of a very religious audience by talking about values, and their plans for having a value focussed on each week. They argued that they wanted everyone to have an active role in the goings on at BYU. Appeals to people who want to get involved, or who have opinions about their school. They were both out there in the courtyard shaking hands and trying to make things personal for potential voters.

Logos: They were all out there among the students, shaking hands and getting involved. If they care enough about students to get to know them, they will find a way for student voices to be heard-representation. This might have been some of the logic that people could have picked up if all of the other candidates were not doing the exact same things. I gues though, if students really wanted the chance to be heard and get more involved, they are already doing something about it. IE. voted, or they themselves are involved in the election.

Star criteria

Sufficient: Not a lot of proof, we had to take their word for it.

Typical: Yes

Accurate: Some of their claims or plans seemed a little unreachable, but overall, things were ok. I suppose most of it was accurate though, because he told me about the specific plans they had to put everything into action.

Relevent: Relevent in subject, argument, and audience.